An Elf's Story: The Elf on the Shelf (2011)
I'm torn on this. On one hand, this is a cheap ad for Elf on the Shelf, poorly disguised as an animated special. But on the other hand, it's so badly made, I think it actually may have contributed to the downfall of the brand, which is unquestionably a benefit to humanity. The special's protagonist is Chippy, an elf assigned a very important mission to help a boy recover his belief in Christmas. The boy, Taylor, hasn't undergone any sort of hardship or anything, and aside from being kind of a dick around his younger sisters, isn't a bad kid or anything. So the stakes here are pretty damn low. This is just about Santa sending one of his minions to police the beliefs of a random upper-middle-class kid. That's it. Chippy arrives in an Elf on the Shelf box, along with the stupid book, because we're really selling the hell out of the illusion any of this counts as Christmas lore. The family reads the book together, and we get the basic rules: the elf flies back t